ISM CRM Strategic Advisors
Since its founding in 1985, ISM has established itself as the premiere strategic advisor to organizations planning and implementing CRM initiatives. Led by Founder and President Barton Goldenberg, companies, non-profits and government agencies receive hands-on guidance from the most experienced CRM team in the world.
ISM’s services start with a CRM Executive Briefingto get the management team alignedand proceeds to ISM’s respected CRM Strategy & Implementation Roadmap that carefully balances people, process and technology issues then finishes with Engagement Management/Implementation Services.
For companies ready to enhance their current CRM focus, ISM offers stand-alone services that range from creating a Digital Client Strategy & Implementation plan to optimizing a Call/Contact Center Strategy & Implementation, creating Business Intelligence Strategy & Implementation to setting up and coordinating their Social Media Efforts.
Created in 1990, ISM’s Software Laboratory provides independent and reliable reviews of CRM and Real Time CRM software. With no ownership in, or by, a vendor, ISM’s software reviews are bias free. To help guide the CRM process, ISM publishes The Guide to CRM Automation, including the award-winning Top 15 and Real Time CRM software reviews.
The Guide, currently in its 17th edition, is updated annually. ISM’s in-depth analysis of CRM software and the latest business and technology trends ensures that each ISM client gets the right solution based on their unique set of needs.
ISM’s status as pioneer, consultant and trusted partner has propelled the firm to the forefront of CRM and Real Time CRM with prestigious clients such as AAA, the Department of Defense, ExxonMobil, IBM, Lucent, McGraw-Hill, Nike, NYSE, PepsiCo, Pfizer, Roche and United Way.
For more information, please visit http://www.ismguide.comok